Linking insight to innovation

Dr Tom Waller - Lululemon

Lululemon, a $3b Canadian company, has changed the way women dress by unveiling athleisure to the world.

As the Senior Vice President of Whitespace™ at lululemon athletica, Tom heads up the 30-strong team charged with predicting and forming the future of women’s fashion. He talks about the process, techniques, culture and conditions that make this happen.


Read the video transcript